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The object of Rotary is to encourage and foster the ideal of service as a basis of worthy enterprise and, in particular, to encourage and foster. 
 
1) The development of acquaintance as an opportunity for service;
2) High ethical standards in business and professions: the recognition of the worthiness of all useful occupations; and the dignifying of each Rotarian's occupation as an opportunity to serve society;
3) The application of the ideal of service in each Rotarian's personal, business and community life;
4) The advancement of international understanding, goodwill, and peace through a world fellowship of business and professional persons united in the ideal of service.
   

 

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